Fitness trends are on the increase as summer draws nearer, which brings with it the desire for women to embrace confidence and live healthier lives.
Since movepretty launched in June 2014, the on trend retail brand has grown a large following owing to their beautiful selection of active and leisurewear inspiring women to embrace confidence and live healthier lives. Movepretty was founded by Stellenbosch locals and friends, fashion designer Annelize Kotze and professional SA triathlete Mari Rabie.
The unique styles are developed by both Annelize and Mari who ensure function meets form by creating designs that apeal to stylish, dynamic women whilst still being practical and boosting performance.
“We make as many changes as necessary to initial styles, to ensure maximum flexibility and movement – comfort should be a given,” says Mari.
The founding duo created the range with the strong, fit and healthy woman in mind, making their offering fit for all kinds of women, from top athletes to ladies of leisure of all ages, shapes and sizes. “movepretty understands that women want to feel appreciated and beautiful – even more so while being active. Women don’t just want a pink version of a mens running vest,” comments Annelize.
The movepretty range varies from activewear such as the Ginger Berry Cycling Top, to athleisurewear such as the Big City Life Pants. The range also makes use of other quirky terms like their ZePants, which are short hot pants, ideal for running or Pilates; the Mover and Shaker, a classic, long-sleeved boat-neck running vest with thumb holes for comfort; and the Ms Bossy Bomber Jacket for an urban sports-luxe look.
Annelize continues in saying “It is important to us that each ‘prettymove’ has a touch of delight – that small detail that makes women feel feminine and pretty. From unique elements on pockets and subtle rose-gold foil prints, to pretty stitching, beautiful packaging, and a personalised customer service experience.”
For more information or to order movepretty clothing online, visit their website on http://www.movepretty.co.za/ or follow the brand on social media via Facebook: facebook/movepretty | Instagram: @movepretty | Twitter: @movepretty
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